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Einride

  • Writer: Shaurya Garg
    Shaurya Garg
  • Aug 9
  • 4 min read

Global road freight is still almost exclusively dependent on diesel and is the largest individual sector emitter of greenhouse gases and carbon emissions and also the most wasteful and economically inefficient transportation of freight. There is a clear, pressing need for a more efficient and sustainable platform for shipping. There are new options and solutions available. In Stockholm, in 2016, Robert Falck, Filip Lilja, and Linnéa Kornehed, (whose name means "the lone rider" in Norse mythology) founded Einride, in order to transform freight by utilizing electric, cabless trucks, self-driving technology, and an AI platform, called Saga, for analytics. They provide Pods, which is a fully electric vehicle ready for autonomous driving, has been tested in public on Swedish roads since 2019, delivered Saga, which is an analytics platform for route optimization, emissions tracking, fleet management, and smart charging system (with the largest heavy-duty freight charging station in North America located in Lynwood, California).


Over the years, Einride has demonstrated strong investor credibility, raising around $25 million in Series A funding in 2020, followed up by another $10 million in funding from Norrsken VC and investors EQT Ventures, NordicNinja VC and Ericsson Ventures, and then in May 2021 it raised $110 million in Series B funding from investors Temasek, Soros Fund Management, Northzone, Maersk Growth, and Build Capital, as well as existing investors. In December 2022 they raised $200 million in Series C equity funding from existing investors Northzone, EQT Ventures, Temasek, AMF, Polar Structure, and Norrsken VC, and raised an additional $300 million in asset-backed debt from Barclays Europe. As of 2025, Einride has raised approximately $652.3 million in funding to date, and reported a 2024 revenue of around $43 million, as well as an existing order backlog of $830 million, and is preparing for a US IPO with a valuation between $3 billion and $5 billion, as compared to earlier estimates of $1.4 billion, demonstrating how quickly investor perceptions can change.


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The company has grown from fewer than 20 employees in 2020 to nearly 500 employees globally by 2025. The firm is not yet profitable, but it has focused on scaling its operations, growing pre-tax losses from €27 million in 2021 to €83 million in 2022. However, the company’s revenue also expanded from €1.5 million to €5 million during the same period. The firm enjoyed revenues of $43 million in 2024, yet chose to reinvest in fleet growth, infrastructure, and research and development. Einride provides its solution through a Freight Mobility as a Service business model. Clients contract for access to the company’s electric and autonomous freight services, which include vehicles, charging infrastructure, and the Saga logistics platform. Clients typically purchase services on a per shipment basis or a per-mile basis. The clients pay for their operations and base their payment on vehicle utilization, charging, and any software services they consume. Enterprise clients contract at a premium for expanded capabilities, including autonomous operation, remote driving, and additional measurements of data analytics. The business model provides predictable income through multi-year contracts, recurring revenues, and predictability because it sells service for a fixed term, yet Einride scales its business by more than $800 million in back order orders.


Einride has rapidly entered several new markets over the past few years. In Europe, it expanded to Germany, Belgium, Luxembourg, the Netherlands, the UK, and Norway, creating operational logistics hubs on key freight corridors. In the UK, the firm is operating a mobility grid that runs along the M1, M5, and M6 routes in partnership with PepsiCo’s Walkers brand, covering over 750,000 miles saving 1,600 tonnes of CO₂. In Norway, Einride launched operations for PostNord with daily electric freight services along the E6 on a route expected to save 2,100 tonnes of CO₂e over three years. The company is involved in the EU-backed MODI Project that focuses on cross-border streamlined autonomous operations. In the US, the implementation of the company technology is aligned with other Maersk clients and the build-out of charging infrastructure to support hundreds of electric vehicles per day. In the Middle East, the partnership with DP World in Dubai highlights the region's largest deployment of electric and autonomous freight mobility, operating 100 connected trucks to move 1,600 containers, while eliminating 14,600 tonnes of CO₂e per year. Einride has a large client base that includes Maersk, PepsiCo, Electrolux, Oatly, AB InBev, GE Appliances, Lidl, and DB Schenker.


Einride is competing in a highly competitive space that has both old-school players and emerging tech companies. In the UK, vehicles developed by competitors including Volta Trucks, Tevva, Arrival, Oxbotica, and the Tesla Semi are delivering electric and/or autonomous solutions to the market. Globally, competitors such as Plus.ai, Waymo Via, Aurora Innovation, Embark Trucks, Kodiak Robotics, Gatik AI, Daimler's Torc Robotics, and AB Volvo are working on autonomous trucking technologies. Other competitors of note include DriveU.auto in the Middle East and Waabi in North America. The logistics disruptor space has a number of other companies selling technology directed towards logistics or supply chain businesses including Convoy and Flock Freight. While the competing spaces are crowded, one way that the company stands out against its competitors is its vertically integrated model, which comprises hardware, software, and charging infrastructure in a single ecosystem - a configuration that numerous competitors do not have.


Robert Falck, the founder of Einride, recently transitioned from the role of CEO to become Executive Chairman. Former CFO Roozbeh Charli is now in charge of the company as it prepares for its IPO and marches toward profitability. Falck has articulated the firm’s mission to deliver “the most resilient and future-proof manner to electrify freight today," and consistent with that, its strategy consists of long-term binding contracts, careful size and scope of expansion, and a focus on the impact the company makes today that can be measured environmentally. The company has ample financing, an expanding global presence, a solid client base that continues to grow, and technology that stands out from the rest of the industry. Clearly, Einride will play a large part in shaping the future of freight.


Click here to access Einride's website.

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